Dear friends,
I hope you’re all doing well. Today, I’d like to share a truly fascinating topic with you: moral decisions – and how artificial intelligence is expected to make them.
What does it actually mean to make a morally correct decision? I first encountered this topic during my studies. My lecturer at the time was a philosopher, and we talked and debated a lot about right and wrong – about what is ethically acceptable and what isn’t. But that’s not exactly the focus today.
Right now, I’m taking a really interesting media training course on LinkedIn called „AI and Digital Marketing Trends“. The main focus is artificial intelligence – a truly captivating topic! During the course, a website called „Moral Machine“ was mentioned, and I became instantly curious. 👀
One of the main topics on the site is autonomous driving, which is no longer science fiction. Self-driving cars already exist – for example, from BMW or Audi – although still at exorbitant prices. 😉
On the site (https://www.moralmachine.net/), you can explore various dilemmas and decide for yourself:
What would happen if you had to make that choice?
Should the pedestrians or the passengers in the car be injured or even killed?
Each scenario comes with an explanation: what would happen if the car kept going and ran over the pedestrians – or if it swerved and the passengers died by crashing through a barrier to save those on the street. It’s a profound moral dilemma – and it raises the ultimate question:
What is right, and what is wrong?
In that moment, you’re almost playing the role of fate.








The great thing is: at the end, you receive an evaluation, which is quite insightful – a kind of feedback on your personal character. I really recommend checking out the site. You can even create your own scenarios with different outcomes. It’s not only educational, but also surprisingly entertaining.
The platform also offers other experiments, for example:
• “Our game about charity dilemmas“ https://www.my-goodness.net/





• “AI scares you – but can you scare it?“ https://spookthemachine.com/selectMachine
• And my favorite: „Which matters more — habitat or homes?“ https://last-haven.net/
(As a big animal lover, I especially love this one, because it focuses on protecting natural habitats. 🐾)










At the end, you even get another short evaluation – personal feedback based on your decisions in the scenarios. I find that pretty exciting!
I’d love to write more about this, but then the article would get too long – and I still have so much more to say. I think this might be a good idea for a second post. What do you think? 😊
To end on a little fun fact: The Moral Machine platform was developed by universities to study how we humans evaluate moral decisions made by artificial intelligence – especially in situations where a car must choose between two evils.
I’m really curious to hear about your experience! I highly recommend exploring the site and trying to create your own dilemmas. 😉